Fraud Awareness Week is a cross-government initiative led by Consumer Protection aiming to get people talking about scams. The theme for this year is: Stop and think. Is this for real?

Help us minimise the impact of scams by sharing this page with your friends and family.

Watch this video to see how scammers can easily hack into your bank account.

Email scam example

Night. Living room, middle New Zealand.

John (50s Kiwi bloke) sits at a desk, his face lit by the computer screen, scrolling through his emails at speed, we see him stop and click on one.

John (skim reading email on screen): “what the?!... Security breach… your bank accounts have been frozen…oh no!

Must act now…click on this link…

A dog’s paw appears on top of his hand to stop John clicking the mouse.

John looks at the dog slightly surprised, Sam is shaking his head and looking at John earnestly.

Dog: “Weird email out of the blue, scare tactics, pressure to act quickly...

Dog: “Stop and think for a sec…?”

The Dog and John glance towards computer leaning in closer to the screen.

Dog: “Real banks never email links to online banking and ask for your this one for real”

John (as he decisively deletes the email) : “aw man…, that’s gotta be fake!”

Dog: “blimmin’ scammers...they’ll try anything to get you to click”

End frame graphic overlay: Stop & Think – Is this for Real?

John scratches behind Sam’s ear.

Dog: “while you’re there – can you google local butchers…”

Phone scam example video(external link)

How to recognise a scam

It’s very likely to be a scam if:

  • somebody contacts you unexpectedly
  • they ask you for money or personal information
  • you are being pressured to make a quick decision.

What to do

Never click on the links or attachments in e-mails and text messages that ask you to login or verify your password. Instead, go to the legitimate website and log in from there.

Always double-check if a person, offer, or company is legitimate before providing any details or payments. Contact the company from their official website address, rather than using the information they provide.

Ask somebody for help or even for a second opinion – do they think it’s real

Where to get help


Helps New Zealanders stay safe online, with expertise in online bullying, harassment and abuse under the Harmful Digital Communications Act and all types of scams. link)


Supports individuals and organisations affected by online incidents, such as online scams or cyber security incidents. Helps people recognise and avoid online scams and fraud.

0800 CERT NZ (0800 2378 69) link)

NZ Police

Liaises with overseas agencies. Prevents, investigates and prosecutes crime within our communities.

In an emergency, call 111 link)

Victim Support

24/7 support, information, and advice for victims of crime.

0800 842 846 link)

Banking Ombudsman

Helps resolve and prevent banking problems, including scam-related issues.

0800 805 950

Commission for Financial Capacity

Support and education for helping kiwis get savvy on scams.

(09) 356 0052 link)

Financial Markets Authority

Takes investment scam reports. Provides a warnings list and information on how to avoid scams.

0800 434 566 link)

Department of Internal Affairs

Regulates the Unsolicited Electronic Messages Act 2007, which prohibits the sending of spam. link)

The Commerce Commission

Enforces the Fair Trading Act, which prohibits misleading conduct and unfair selling practices by those 'in trade' in New Zealand. link)

Serious Fraud Office

Investigates and prosecutes serious financial crime, including bribery and corruption. link)